Ad Veteran Mary Knight Joins Hydrogen Advertising as Executive Creative Director

Responding to increased regional, national and global marketing assignments, Hydrogen Advertising of Seattle has hired Mary Knight as vice president and executive creative director. Mary joins three former Draftfcb in Seattle colleagues – Rick Peterson, Tom Scherer and Deborah Taylor-Kasindorf – comprising the new management team for fast-growing Hydrogen.

Mary returns to Seattle after almost five years at Draftfcb in Chicago where, as executive vice president and group creative director, she developed award-winning campaigns for leading brands in a broad range of industries. Among her duties were management of global brand responsibilities for Boeing and Sharpie, U.S. brand efforts for Qwest Communications and DiGiorno Pizza, and key projects for Motorola USA.

Prior to moving to Chicago, Mary was executive creative director at Draftfcb in Seattle from 1996 to 2007 where she led development of high-impact, high-profile work for Group Health Cooperative, Noble House Hotels & Resorts, Hewlett Packard and Boeing. At Draftfcb in Seattle, Mary first worked with Rick Peterson and Tom Scherer, Hydrogen Advertising’s co-founders. While at Draftfcb in Seattle, Mary also had the opportunity to partner with Deborah Taylor-Kasindorf, who joined Hydrogen as vice president and director of account management in 2010.

“Mary is an outstanding creative leader with a proven track record of assembling great creative teams and delivering out-of-the-box advertising campaigns that do more than just win awards, but also boost sales,” said Rick Peterson, president, Hydrogen Advertising. “Tom, Deborah and I look forward to working with Mary again, expanding the Hydrogen leadership team, broadening agency capabilities, and boosting our ability to deliver great work for our clients.”

Mary’s work has been recognized by Cannes, Clio, National ADDYs, Luerzer’s Archive, The Wall Street Journal, The New York Times, Ad Age and Adweek, and she has judged Communication Arts, AICP and the Effie awards. She will also judge this year’s National ADDY competition in May.