There are some things you know you need to change. Your clothes. The litter box. Your mind—sometimes far too often. What about your brand? Do you know when to change your brand message? More important, if you know you … Read More
by Mary Knight, Executive Creative Director
This month, Hydrogen celebrates The Polyclinic’s breadth of physicians and specialists in a new online and offline advertising campaign. The Polyclinic, one of the largest multi-specialty clinics in the Puget Sound area, has … Read More
Many brands are trying to stretch their media dollars by doing local marketing. We found a way to do it with a twist: hyperlocal advertising.
By Hillary Miller, VP of Account Strategy
The problem: Our client, The Polyclinic, … Read More
By Mary Knight, Executive Creative Director
Can I be candid? Good. Because we’re about to talk about Girl Stuff. Yep. Night sweats. Morning sickness. Hot flashes. Previously undiscovered chin hairs. You name it. For centuries, these subjects have been taboo. … Read More
By Rick Peterson, President
Be afraid, cancer. Be very, very afraid. That’s the rallying cry Hydrogen hatched to help NanoString Technologies, Inc. (Nasdaq:NSTG) launch its new RNA:Protein Profiling Panel at the 2015 American Association for Cancer Research (AACR) event … Read More
The Polyclinic continues to build on its “physician owned, physician run” campaign developed by Hydrogen, now in its second year. The campaign currently consists of Pandora and NPR radio augmented by a KING5 Healthlink sponsorship. The work continues setting … Read More
